GroupList.io makes it easy to grow your mailing list with embeddable subscription forms you can add to your website. Whether you're collecting emails for a newsletter, event, or announcement list, our forms are simple to set up and style.
Why Use a Subscription Form?
Subscription forms allow your visitors to opt into your email list directly from your website. This builds a high-quality contact list with proper consent and improves deliverability.
Step-by-Step: Create a Subscription Form
- Log in to your GroupList.io account
Go to GroupList.io and log in to your dashboard.
- Select a list
Navigate to the "Subscribers" tab and select the list you want subscribers to be added to.
- Click "Generate Embed Form"
You'll find an option to generate a subscription form for that specific list.
- Customize your form
Choose the fields you want to include (e.g. name, email), select your form style (light/dark, compact/full-width), and optionally add custom CSS for advanced styling.
- Copy the embed code
A ready-to-paste HTML snippet will be generated. Copy it to your clipboard.
- Paste into your website
Add the HTML to your site where you want the form to appear. It works with any website builder (WordPress, Squarespace, Wix, HTML sites, etc.).
- Test it out
Submit a test email to make sure it lands in your selected list.
Anti-Spam & Compliance
All forms include:
- Double opt-in (optional, recommended)
- Google reCAPTCHA or hCaptcha protection
- GDPR-ready consent checkboxes
Pro Tips
- Place your form above the fold for better visibility.
- Keep it short — name and email usually convert best.
- Use a strong call to action ("Get Updates", "Subscribe & Save", etc.)
Need More Control?
Developers can use the GroupList.io API to submit contacts directly, or build custom forms with advanced tracking.
For help styling your form or adding it to a custom CMS, contact support — we're happy to help!